Ledcor is such a large and diverse company, we had a challenge: how do we show the sheer breadth of expertise, but unify all these seemingly disparate business lines as one company?

In other words, how would clients know that Ledcor could offer a “one-stop” tailored solution to literally all their project needs?

Working with agency partners, and leading a small team of creatives, we developed a “One Ledcor” brand identity, with the tagline Forward Together.

Using modern typefaces and graphic elements to simulate forward momentum, we were able to create a brand identity that embodied quality, innovation, and trust.

We redesigned all touchpoints, from web, digital, and print enterprise-wide. We also created internal brand education seminars & tools for every employee to become a One Ledcor ambassador.

Creative Direction (Print & Digital)
Layout/Graphic Design
Brand Identity Standards Development
UX/UI